[{"id":190914887820,"handle":"demi-permanent","title":"Demi Permanent","updated_at":"2023-07-05T10:08:18-04:00","body_html":"","published_at":"2021-02-05T10:43:35-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Demi Permanent"}],"published_scope":"web"},{"id":189000220812,"handle":"colour","title":"Hair Colour","updated_at":"2023-12-04T10:00:06-05:00","body_html":"","published_at":"2020-10-08T12:14:23-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Alfaparf"},{"column":"tag","relation":"equals","condition":"Demi Permanent"},{"column":"tag","relation":"equals","condition":"Hilighting"},{"column":"tag","relation":"equals","condition":"Majirel"},{"column":"tag","relation":"equals","condition":"Permanent"},{"column":"tag","relation":"equals","condition":"Semi Permanent"},{"column":"tag","relation":"equals","condition":"toner"},{"column":"tag","relation":"equals","condition":"Hair Colour"}],"published_scope":"web"},{"id":191051464844,"handle":"trade-products","title":"Trade Products","updated_at":"2023-10-04T09:23:03-04:00","body_html":"Our collection of trade only products.","published_at":"2021-04-28T09:30:20-04:00","sort_order":"best-selling","template_suffix":"wholesale","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"bleach"},{"column":"type","relation":"equals","condition":"Bleach and Tone"},{"column":"type","relation":"equals","condition":"Developer,Peroxide and Activator"},{"column":"type","relation":"equals","condition":"Perms"},{"column":"tag","relation":"equals","condition":"Demi Permanent"},{"column":"tag","relation":"equals","condition":"Permanent"}],"published_scope":"web"}]
Every stage of life has its own shades. From your very first color service through to the balayage of your dreams or a brightening treatment for grey hair: Color Wear helps you live life to the fullest. Perfect tone on tone Demi Permanent Colour
Color Wear is the natural evolution of the tone on tone concept, which is even more natural for a brand such as ALFAPARF MILANO, which makes change and innovation its trademark.
